{"id":11965,"date":"2022-12-28T16:25:56","date_gmt":"2022-12-28T15:25:56","guid":{"rendered":"https:\/\/asc-italia.it\/the-magic-box\/"},"modified":"2023-06-06T15:10:28","modified_gmt":"2023-06-06T13:10:28","slug":"the-magic-box","status":"publish","type":"page","link":"https:\/\/asc-italia.it\/en\/the-magic-box\/","title":{"rendered":"The Magic Box"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\"Senza-titolo-1\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

THE STORY OF ASC ITALIA<\/span> IN BOOK FORM<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\u00a0<\/div>\n
\n

The magic box against cancer<\/em> (Mind Edizioni), written by Professor Giuseppe Petralia, tells the scientific story of the development of the Whole-Body Diffusion technique<\/strong><\/p>\n

In science fiction films and novels, patients are entrusted to the care of a scanner machine, capable of processing a complete diagnosis within minutes. Whole-Body Diffusion, dubbed “the magic box” by Umberto Veronesi, is very close to this futuristic ideal. An absolute publishing novelty, the book recounts for the first time the inception and objectives of an examination that boasts two centuries of exciting scientific history and an astonishing future. Developed in only a few centres in the world, among them the European Institute of Oncology in Milan, DWB is an MRI technique for early diagnosis that can create a single image of the entire body without using radiation or contrast agents.
This is a revolutionary advance that aims to anticipate the progression of the disease, supporting available therapies, but also cancer prevention in healthy people.<\/p>\n

“In the fight against cancer, it’s like sailing at night, when visibility is low and you have to rely on instruments. Screening based on a new MRI examination, the Whole-Body Diffusion, could become the radar that will guide us in the race against cancer.”
Umberto Veronesi<\/strong>.<\/p>\n

The book is also an opportunity to take stock of all useful avenues for cancer prevention in general and early diagnosis in particular, which by nipping tumours in the bud truly remains the winning weapon in the fight against cancer.
The book was also widely distributed internationally: in 2018 it was translated into English and in 2019 the publishing house Editura Seneca published it in Romania.<\/p>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\tItaliano<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\tEnglish<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\tRom\u00e2nesc<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t

THE AUTORS<\/span><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t
\n\t\t\t\t
\n

\u00a0<\/strong><\/p>\n

Giuseppe Petralia<\/strong> has been a doctor since 2001. He specialised in Diagnostic Imaging with a thesis on the imaging of angiogenesis in tumours, after a period of research at the Massachusetts General Hospital in Boston (USA). Since 2005, he has been working at the European Institute of Oncology (IEO) in Milan, where he introduced the Whole-Body Diffusion in 2009. Full Professor at the University of Milan, and Director of the Precision Imaging and Research Unit at the European Institute of Oncology in Milan, he is among the European doctors with the most experience and knowledge of Whole-Body Diffusion. He is a Fellow of the International Cancer Imaging Society (ICIS) and a founding member of the Italian Association of Magnetic Resonance Imaging in Medicine (AIRMM). He is the author of 67 articles in scientific journals of worldwide relevance, and has spoken at numerous international congresses, in many of which he carries out training courses on the most innovative applications of MRI in cancer patients.<\/p>\n<\/div>\n

\n

Riccardo Renzi and Edoardo Rosati<\/strong> are medical-scientific journalists. Together they worked on creating the Corriere Salute (in 1989), the medical insert of the Corriere della Sera. They collaborated on writing the bestseller Fa bene Fa male (Sperling & Kupfer).<\/p>\n<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

THE STORY OF ASC ITALIA IN BOOK FORM \u00a0 The magic box against cancer (Mind Edizioni), written by Professor Giuseppe Petralia, tells the scientific story of the development of the Whole-Body Diffusion technique In science fiction films and novels, patients are entrusted to the care of a scanner machine, capable of processing a complete diagnosis […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-11965","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/pages\/11965","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/comments?post=11965"}],"version-history":[{"count":1,"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/pages\/11965\/revisions"}],"predecessor-version":[{"id":11966,"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/pages\/11965\/revisions\/11966"}],"wp:attachment":[{"href":"https:\/\/asc-italia.it\/en\/wp-json\/wp\/v2\/media?parent=11965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}